Eco badges importance will be growing while travelling
--
With sustainability increasingly a key consideration when planning a trip, consumers are becoming increasingly demanding when it comes to companies’ environmental performance. More travellers now looking to companies for environmental performance, it’s no surprise that many are now calling for mandatory sustainability labels on products.
A survey conducted by GlobalData found that almost 75% of global consumers agreed that the introduction of sustainability labels on products should be mandatory. The leading data and analytics company notes that these badges help tourism companies to boost transparency, offer responsible alternatives to travellers, and demonstrate positive environmental performance.
You can see the original survey here.
So what are these eco badges?
With travellers now requiring higher levels of transparency from companies in terms of their environmental performance, tourism companies have an opportunity to boost transparency, offer responsible alternatives to travellers, and demonstrate positive environmental performance. This is when eco badges have come in. These badges you are going to see in the future on products and also on planes etc. This is going to help you to consider that you want to use that service or product. The leading data and analytics company notes that these badges help tourism companies to boost transparency, offer responsible alternatives to travellers, and demonstrate positive environmental performance.
For me(Sara) this is something important because in Europe we are already trying to use everything eco or bio. It is something that I am always considering when I am buying or using something. I am happy when I am seeing an Eco-friendly option for flights.
What do you think about that?
So, GlobalData’s latest consumer poll finds that almost 75% of global consumers agree that the introduction of sustainability labels on products should be mandatory, with the goal of helping tourists to minimize their impact and green their travel purchases. The leading data and analytics company notes that these badges help tourism companies to boost transparency, offer responsible alternatives to travellers, and demonstrate positive environmental performance.
In my opinion, travellers have become much more conscious about the environmental impact of where they choose to vacation, with this survey finding that almost 75% of other travellers agreed that the introduction of sustainability labels on products should be mandatory.
